Squelch Welcomes Zendesk Showcase to the Bay Area

Giorgina | September 17, 2019

Since March, the Zendesk team has been jet-setting around the world putting on a series of one-day events known collectively as Zendesk Showcase.

The goal of these mini-conferences is for customer experience, support, and success leaders to come together to share insights on how to create seamless experiences for both employees and customers. The events also provide an opportunity for professionals to explore new CX tools and learn about innovative brands that prioritize service.

Squelch is honored to have sponsored all of the U.S. Showcase events so far, including Zendesk Dallas on April 10, Zendesk NYC on May 22, and Zendesk Chicago on July 18. Now, we are particularly excited to close out our 2019 sponsorship with the final Showcase event — Zendesk San Francisco on October 3 — which is taking place right outside our hometown!

Get Ready for Zendesk San Francisco

Event Details

The Showcase will take place on Thursday, October 3 at The Masonic, a historic venue in San Francisco’s Nob Hill neighborhood. Attendees can arrive as early as 8 am for registration, and the first talk will begin at 9 am.

Sessions will run until nearly 6 pm, but don’t worry — lunch and afternoon refreshments will be provided to keep your energy high and mind sharp. The mini-conference will conclude with a happy hour, Zendesk demos, and networking from 5:50-7 pm.

Can’t-Miss Sessions

As we’ve come to expect from Zendesk events, the agenda is packed with intriguing speakers and topics. One talk that especially stood out to our team is “Make the Most of the Top CX Trends for 2019” presented by Ted Smith, director of competitive and market intelligence for Zendesk. Smith will share insights gleaned from more than 45,000 global support teams to help attendees better understand the biggest customer support and success trends of the year, as well as how their particular team measures up against the competition.

We must also confess that we’re pretty jazzed about hearing from Olympic figure skater and LGBTQ activist Adam Rippon. As Zendesk explains, “Adam uses his signature wit and one-of-a-kind humor to give the audience an inside look into his journey from financially-struggling athlete to an Olympian and (self-proclaimed) America’s sweetheart. Adam’s book, Beautiful on the Outside, will be released late in October and you’ll get a chance to take a signed copy home.”

Finally, we hope attendees will take a moment to visit the Squelch booth to meet our team and see a demo of our customer experience optimization solution. Those who do will have an opportunity to win a pair of Apple AirPods!

Weather Forecast and Packing Recommendations

For temperatures, expect a high around 70 degrees with a low in the mid-50s. The forecast predicts a sunny day, although we should warn out-of-town attendees that Nob Hill tends to be a particularly foggy neighborhood — especially in the early morning and late evening.

Given the forecast, we recommend dressing in layers so you can stay warm when traveling to and from the event but also take advantage of any rays of sunshine that might appear during lunch or afternoon breaks. Also, be sure to bring chargers for all of your devices (phone, tablet, laptop, etc.).

Squelch Software Integration with Zendesk

One of the main factors in our decision to sponsor the Showcase series was the fact that our software integrates so well with Zendesk’s platform.

The Squelch-Zendesk integration is a native integration with Zendesk Support, helping customer support agents resolve their most difficult tickets without having to leave their existing support workspace. In addition to the native Zendesk Support integration, we also offer an API-level connector between the Squelch software and Zendesk Guide, which lets it index all the information included in Guide.

Key benefits include:

  • As customer support and success agents access their Zendesk Support and Guide content, they can also view other content within their ecosystem. This makes it easier to find the information needed to resolve complex tickets faster and reduce customer churn.
  • The Squelch software automatically identifies tickets that are about the same customer issue as the current case — including displaying only similar tickets that have already been resolved — to ensure that time is saved and any problem is solved just once.
  • Our UI integration reflects the native permissions in Zendesk Support and Guide.
  • The Squelch solution analyzes and models the data it indexes to provide insights about customers as well as report team engagement to managers and other stakeholders.
  • Our platform offers fine-grain settings for Zendesk admins to configure the connection according to corporate policies.

See You in San Francisco

The Squelch team has had an amazing time at the Showcases in Dallas, NYC, and Chicago and expects the San Francisco event to be just as enjoyable. We wish all attendees safe travels and look forward to meeting you!

Featured image credit: Zendesk